What is Project Sponsorship about?
This course is intended to provide an understanding of how organisations can maximise their project effectiveness with good project sponsorship and how they can ensure that the role of the Project Sponsor is clearly understood. Effective Project Sponsorship is essential for the feasibility, validation,relevant planning and successful implementation of any project or programme. The role of the Sponsor must be fully understood before it can be effectively practiced.
It is widely recognised that the lack of a responsible Project Sponsor is one of the most common reasons for project failure. Failure to provide a clear link between an organisation’s projects and programmes and their strategic priorities can often be critical. In addition, the lack of responsible Project Sponsorship equates to failure to deliver clear senior management ownership and leadership, which are vital for supporting the Project Manager.
What are the benefits?
This course will provide an overview of the role of a successful Project Sponsor, linking in the topic of Project Governance – an increasingly important aspect of Organisational or Corporate Governance, helping to ensure that projects are undertaken, managed and supported in an ethical and professional manner, whilst in line with corporate strategy and objectives.
For an organisation to be satisfied that it has done everything it can to encourage project success, it is important that the different levels of roles and responsibilities of a Project Sponsor within an organisation are clarified and undertaken. The recognition of the benefits that can be gained by having a coherent and supportive relationship between the organisational strategy and project portfolio is important and should be represented as part of corporate and project governance.
It is essential that a positive approach to Project Sponsorship, including the ownership of the Business Case is taken. An awareness of the key defined approval stages at appropriate phases of the Project Life Cycle, including developing criteria to assess termination requirements of projects and programmes, isalso vital. This course will consider the role of the Project Sponsor in Project Governance and escalation and how to use Project Governance to enhance projects.